Closing New Biz

How to book the next meeting

Never end a call without booking the next one

Jan 8 • Arnie Gullov-Singh

How to justify the ROI of your AI product

Dec 11, 2025 • Arnie Gullov-Singh

How to deal with Procurement

Lies, tricks and tactics

Nov 13, 2025 • Arnie Gullov-Singh

How to deal with gatekeepers

Keep the gate open

Nov 6, 2025 • Arnie Gullov-Singh

How to handle a competitive bake-off

Stack the odds in your favor

Oct 23, 2025 • Arnie Gullov-Singh

How to ask for the business

So, do you want to buy it then?

Sep 25, 2025 • Arnie Gullov-Singh

How to run a group demo call

Get them talking. Keep them talking.

Sep 4, 2025 • Arnie Gullov-Singh

How to sell to innovation managers

Treat them like a conduit, not like a champion

Aug 7, 2025 • Arnie Gullov-Singh

How to sell to different types of buyers

Persona deep dives

Jun 19, 2025 • Arnie Gullov-Singh

How to accelerate a rip and replace enterprise sales cycle

Reduce the size of your ask, phase the solution, get to first value quickly

May 8, 2025 • Arnie Gullov-Singh

How to run a 30 minute disco/demo call

Ideal call structure, questions to ask, pitfalls to avoid

Apr 24, 2025 • Arnie Gullov-Singh

How to handle a buyer who won't make a decision

Help them to the finish line

Mar 6, 2025 • Arnie Gullov-Singh

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