About me
Hi! I’m Arnie Gullov-Singh, a fractional CRO and coach to early-stage startups. I started this newsletter after coaching founders on sales and marketing, noticing how often they were running into similar problems and seeing how quickly they responded to receiving specific, actionable advice and solutions.
You’ll find my newsletter indispensable if you’re an early-stage founder or leader responsible for your company’s go-to-market effort, especially if you are struggling with building pipeline, closing deals or upselling customers, or are simply leading sales for the first time in your career and overwhelmed by the mountain of fluff on LinkedIn.
I publish a new issue of the newsletter every Thursday morning. Most weeks I break down a common startup sales or marketing problem and provide a practical solution with step by step instructions and examples. Paying subscribers get full access to the entire solution, while free subscribers get a limited preview. I also post a quarterly roundup of reader questions, top posts and success stories from my coaching business.
Before becoming a fractional CRO, I spent 15 years in CRO, COO and CEO roles at Ethena, Quora, Polyvore, Ad.ly and Fox Audience Network and to date have coached well over 100 startups.
I grew up in London, moved to California 25 years ago and currently live in the Bay Area with my artist wife and our two boys. Outside of helping founders with sales and marketing, I love cycling, running and writing songs.
If you’d like to get in touch, email me at arnie@therevenuearchitect.com or send me a message through LinkedIn.
Here’s what subscribers say about The Revenue Architect:
“I’m trying to grow as a sales leader and feel there is no good formal material or books. Get a good amount of value out of your newsletters. Thank you!”
“Arnie is a thought leader in tech sales and providers modern sales practices to help accelerate your business growth. Highly recommended.”
“Your newsletter provides insights that are immensely beneficial for someone like me, navigating the early stages of startup entrepreneurship.”
“Sharp, insightful, practical concepts, all steeped in experience.”
“Concrete advice no BS and to the point; from people who know what they are talking about.”
“Fantastic posts and podcasts, excellent advice, super valuable!”
“Find the information incredibly well-written and valuable!”
“Have always found sales a subject that isn’t covered well. Everyone is in sales to some degree. Arnie is doing a great job breaking down the ins and outs with The Revenue Architect.”
“This continues to be a fantastic repository of info on building out go-to-market teams. Arnie is a good follow :)”
“I've been super impressed with the content you've been sharing on revenuearchitect.com to date, in my opinion the most comprehensive toolkit available to SaaS sales leaders/ICs”
“I find your posts and advice to be spot on. Many re-affirm my thinking and others open me up to new thinking”
“I really enjoy your posts because you make the effort to articulate the issues succinctly versus turning each into a book”
“I have found a lot of value in leveraging SPICED as a more discovery-oriented framework. Picked that up from one of your newsletters so thank you for that!”
“I wanted to tell you how much I am enjoying your newsletter. Awesome content, and easy to digest too. Bravo!”
“Thanks for such concise advice!”
“The content seems super high calibre and densely packed with value. (as expected!)”
“You’ve taught me to see the big picture in a concise way. Thank you!”
If you haven’t done so already, please subscribe!
