The Revenue Architect

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How to market when creating a category: An interview with Andy Singer, CMO at OpenRaven.Listen now (37 min) | Experienced marketers know that creating a new business category requires a very different approach to capturing demand in an…
Arnie Gullov-Singh
Sales Development has been a key role in tech sales for the last 20 years but in today’s economic climate many execs are questioning if the SDR role…
Arnie Gullov-Singh
A step-by-step guide to building the tools and process to deliver a steady flow of warm leads to your sales team.
Arnie Gullov-Singh
How to sell to decision makers when you can't get in the room: An interview with Brendan Weitz, Co-founder of Journey.ioListen now (32 min) | Multithreading with multimedia
Arnie Gullov-Singh
#3 works every time
Arnie Gullov-Singh

February 2023

How to acquire customers more efficiently: An interview with Scott Stouffer, CEO of scaleMatters.Listen now | Last month, I wrote about the top 3 things SaaS companies need to plan for to be successful in 2023, one of which is finding greater…
Arnie Gullov-Singh
Diagnose the Onboarding, Impact and Expansion stages of your customer journey.
Arnie Gullov-Singh
How to lead a winning sales team: An interview with Jen Bennett, SVP Global Sales at Trulioo and former VP Sales at Affirm.Listen now | It’s every sales leader’s dream to have a team of salespeople that knows where to spend their time, builds half their pipeline through…
Arnie Gullov-Singh
2
Diagnose the Awareness, Education and Selection stages of your customer journey
Arnie Gullov-Singh
1

January 2023

Jumpstart it with my free template
Arnie Gullov-Singh
And how to plan for it
Arnie Gullov-Singh

December 2022

Look for these deal signals
Arnie Gullov-Singh
© 2023 Arnie Gullov-Singh
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