The Revenue Architect

September 2025

How to ask for the business

So, do you want to buy it then?

Sep 25 • 

Arnie Gullov-Singh

4

How to run a group demo call

Get them talking. Keep them talking.

Sep 4 • 

Arnie Gullov-Singh

2

August 2025

How to sell to innovation managers

Treat them like a conduit, not like a champion

Aug 7 • 

Arnie Gullov-Singh

6

July 2025

How to set up your first CRM

No need to overthink it

Jul 24 • 

Arnie Gullov-Singh

2

How to design your first cold outreach sequence

Best practices for maximizing response rates

Jul 10 • 

Arnie Gullov-Singh

4

June 2025

How to sell to different types of buyers

Persona deep dives

Jun 19 • 

Arnie Gullov-Singh

3

How to build your first sales materials

What you actually need, what to skip and templates to get you started

Jun 5 • 

Arnie Gullov-Singh

4

May 2025

How to prepare and run a QBR

Prepare the right information, pick the right goal, ask the right questions during the meeting

May 22 • 

Arnie Gullov-Singh

2

How to accelerate a rip and replace enterprise sales cycle

Reduce the size of your ask, phase the solution, get to first value quickly

May 8 • 

Arnie Gullov-Singh

3

April 2025

How to run a 30 minute disco/demo call

Ideal call structure, questions to ask, pitfalls to avoid

Apr 24 • 

Arnie Gullov-Singh

3

How to get the max out of attending a conference

A guide for early-stage founders

Apr 10 • 

Arnie Gullov-Singh

4