Archive - The Revenue Architect

How to write BDR scripts that actually work

Sell the meeting, not the product

Sep 3 • Arnie Gullov-Singh

August 2026

How to write a case study that isn't fluff

A checkable framework

Aug 27 • Arnie Gullov-Singh

How to hire your first AI deployment strategist

Do it before stalled pilots start killing your pipeline

Aug 20 • Arnie Gullov-Singh

Why connecting AI to your CRM does more harm than good

Don't believe your own fake news

Aug 13 • Arnie Gullov-Singh

How to turn a pricing objection into an ROI conversation

Don't defend your price. Model the value instead.

Aug 6 • Arnie Gullov-Singh

July 2026

How to onboard an AE in 10 days

A step-by-step training plan

Jul 30 • Arnie Gullov-Singh

How to stop your AI pilots stalling

The 4 key calls that get you across the finish line

Jul 23 • Arnie Gullov-Singh

How to actually grow expansion revenue

Get on their calendar

Jul 16 • Arnie Gullov-Singh

The top 10 GTM mistakes founders make

Avoid these and you'll be well ahead of your peers

Jul 9 • Arnie Gullov-Singh

ICYMI: 1H 2026 recap

Top posts from this year to date

Jul 2 • Arnie Gullov-Singh

June 2026

How to ramp your first SDR in 10 days

A step-by-step training plan

Jun 25 • Arnie Gullov-Singh

How to answer "How are you different from Claude?" without sounding defensive

Make the workflow argument, not a feature comparison

Jun 18 • Arnie Gullov-Singh

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