Warm outreach is a hot topic in early-stage GTM as startups look for new ways to cut through the noise of cold outbound and connect with their best prospects.
This lesson is on how to set up a scalable warm outreach motion and it covers the following topics:
Common mistakes with warm outreach
Identifying your best connectors
Organizing contact data in a central hub
Identifying prospects
Messaging to use for warm intros
Getting your connectors to deliver for you
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